Team WCG
Executive Team
Moses Foster, President and CEO
A native of Farmville, Virginia, Moses attended Virginia Tech and earned his B.A. in Communication. He began his career as an advertising copywriter at Huntsinger & Jeffer, an advertising and direct marketing firm. While there, Moses wrote campaigns for such clients as Hilton Hotels, SunTrust Bank and the American Red Cross. After leaving the firm, Moses moved to Capital One Financial, where he held several marketing positions, including Creative Director, Internet Communications Director, Director of Brand Management and Senior Director of Creative Development. Using the variety of skills he gained throughout his career, Moses opened his own marketing and advertising agency, West Cary Group, in April 2007. Since that time, Moses has been chosen to serve on the Board of Directors for the Direct Marketing Association, the Greater Richmond Chamber of Commerce and Venture Richmond. In addition, he serves on the Council of Advisors for Eugene Trani’s Richmond’s Future Committee. With the insights garnered from these leadership positions, he has guided West Cary Group and its clients into an era of communications innovation and growth, garnering such notable clients as McKesson Medical-Surgical, Progressive Insurance, Genworth Financial, Capital One and MeadWestvaco (MWV) along the way. Because of his relentless efforts in marketing and dedication to the Richmond community, he was honored with the 2011 Virginia Minority Supplier Development Council's Entrepreneur of the Year Award. When not improving his business, Moses enjoys calling his younger sister Lolita Foster, a UVa grad, in order to praise the Hokies’ recent string of football wins.
Blair Keeley, Executive Vice President and Chief Creative Officer
Blair received his Fine Art degree from Furman University, which he quickly followed with an education at the Portfolio Center in Atlanta and the Chicago Art Institute film school. This would lead to 20 years of experience in creative development for regional, national and international advertisers. During this time, Blair did hard time on the ad agency side (CHD Atlanta; Cramer-Krasselt, Phoenix; New&Improved, Scottsdale), the client side (Capital One, Saudi ARAMCO) and the entrepreneurial side (Special Teams Sports Marketing, Eggtooth Studios and Keeley Media). Being a dad to seven and a husband to one, no assignment (and trust us when we say “NO assignment”) is too big for Blair. He is a huge sports fan, loves cold weather and is bald by choice (so he says).
Camille Blanchard, Vice President, Account Services
Camille is a graduate of Wake Forest University with a B.S. in Business. She began her career at Wachovia, in Investment Operations. After two years, she moved to Capital One, where she spent seven years in increasingly challenging positions ranging from Senior Project Manager and Senior Relationship Manager to Line of Business Manager. From the moment Camille arrived at WCG, world-class client care has been easy for us. She has helped solidify our company’s foundation and, in two short years, has risen to the rank of Vice President of Account Services. During her tenure, she has managed clients such as Capital One, MeadWestvaco, LandAmerica, Progressive, Network Solutions and many others. With experience on the client and agency sides, Camille’s breadth of skills spans from project and program management in the marketing, operations, data and technology arenas to internal and external relationship and business management. She excels when clients’ marketing and communication needs span interactive, direct marketing and mass media campaigns. Considering her relentless commitment to WCG, it’s hard to imagine she would do anything during her free time but rest. However, she operates and teaches her own dance studio for youth and is an international missionary. Yes, we all feel worthless in her presence.
Rachael Harris-Evans, Vice President, Account Services
Rachael was a fine arts major at VCU with a concentration in painting and printmaking before she earned her marketing stripes at Capital One. There for nine years, Rachael performed in a variety of roles within Brand Marketing, including leading the creative teams responsible for banking, lending and small business credit cards. Next, she moved to Genworth Financial, where she led marketing strategy for their variable annuities business. Her strategic marketing experience, especially in direct channels, is a tremendous asset to WCG, and we are proud to be able to offer it to our clients. In her downtime, Rachael relaxes with husband Luke, daughter Helenor, two cats (Ukko and Tom) and a six-month-old puppy named Rupert. And we agree—Tom did get the short end of the stick in the naming department.
Debra Fitzgerald, Vice President, Creative Manager, WCG Rhythm
Following her graduation from Virginia Commonwealth School of Arts, Debra wasted no time entering the graphic design world and accepted a position as Art Director of The American Historical Foundation. She took the skills she acquired there and began her own freelance design business, in which she excelled for over 15 years. During that time, clients like Capital One, The Martin Agency, Fultz Marketing and Edelmann Scott were quick to call upon her extraordinary talents. Though extremely successful on her own, Debra soon realized (through gentle coaxing from Moses Foster, CEO) that the timing was right for re-entry into the full-time job scene and joined WCG. With her knack for organizing, executing and delivering large projects to valued clients, the firm is thrilled to have such an action-oriented designer helm the WCG Rhythm team. When she gets free time again, she will be happy to let everyone know how she spends it.