Capabilities
At WCG, our services and capabilities are as dynamic as
the world we live in. Audiences are eager for information
and on the move. In order to reach them, marketing
strategies need to penetrate every channel – and with our
integrated solutions we deliver in each and every one.
Digital Services
Mobile
WCG realized a while ago that the world is getting smaller – palm sized, in fact. Our response was to invest early in finding the right technological partners, optimizing design for the small screen and beefing up mobile multimedia capabilities. The result is that we’ve been ready for this next wave of advertising. We are currently helping our diverse portfolio of clients integrate smart mobile thinking into new and existing campaigns.
When our clients come to us for interactive help, they sometimes get a little too excited.
Is the web the most exciting marketing communications medium ever? Absolutely. Is it even more powerful than we realize? Completely. Yet you can’t go after everything at once. It’s a marketing channel just like any other marketing channels and, to get a solid return on your investment, you need to be just as disciplined in this medium.
Our dedicated Web Team helps our clients:
- Set realistic goals in terms of return on their investment
- Deliver a plan that enables our clients’ messages to cut through the clutter.
- - Full-motion video bring websites to life.
- - Dazzling Flash animation get your banners noticed.
- - Sound and music production allow space ads to break through the clutter.
- - Vibrant web design keeps your customers coming back.
- Ensure the technical back-end is as solidly constructed as the visual front-end thanks to an all-star team of web developers skilled in HTML, java, javascript, Flash, PHP, and much more.
Social Media
We were blogging before blogging was cool. At WCG, we can help you create the right strategy for using social media and then write words that fly off the screen. We start with great content, know how to stick to an area of focus – without being gratuitously promotional – and we know how important it is to post regularly.
Web Video
WCG’s extensive experience in audio and video production for multimedia CD-ROMs, as well as CD and DVD production, made creating video solutions for the web an easy next step. WCG boasts a full audio and video production room and an in-house production studio. Our high-definition capture capabilities guarantee that footage can be repurposed for DVD, flat-panel displays or broadcast television.